Hi there! I’m so excited to be joining the Encore team and will be looking after marketing.
The team has managed to bring Encore to the masses with over 20,000 musicians and thousands of enquiries each month, all without any full-time marketing people! This is incredible and I hope that I can help scale Encore even further over what is going to be an important year.
I’ve been working in marketing for about 15 years now, starting out in student and graduate marketing, moving into an advertising agency (briefly) and finding my way back to the real world with a selection of entertainment and music businesses. After 3 years at Universal Music, I took my first foray into the start-up world with 3 years at Festicket (music / travel), the world’s biggest live music-travel platform.
I’m one of the few people here at Encore who doesn’t play an instrument but I’m an expert listener, OBSESSED by music. I might not get the chance to spend every other night at a different gig anymore but I try to get out as much as I can, whether catching one of my musical heroes or trying to hunt down the next big thing.
Aside from music, my time is spent keeping two small children occupied, avoiding Peppa Pig, planning our next foreign adventures, and fixing the toilet roll holder for the 12th time this month.
Currently listening to this bad boy (my personal mix of pop, indie, electronica – bit of everything!):